Get Ready Get Thru
Get Ready Get Thru campaign information and resources
The national “Get Ready Get Thru” television, radio and online campaign focuses on raising awareness of the hazards we face in New Zealand and increasing the levels of preparedness to cope with disasters when they happen.
The campaign is built around themes that reverberate with people in New Zealand – the comfort of knowing you’ve done everything you can to be prepared and able to look after loved ones dependent on you, and the inconvenience of being ill-prepared – and around providing clear authoritative information, accessible solutions and constant reminders.
- Radio advertising
- Household emergency plan and checklist
- Yellow Pages advertising
- Social media
- Campaign research and evaluation
Detailed information for individuals and communities on our hazards and how to get ready is available in nine languages at www.getthru.govt.nz. Information is available in Maori, Samoan, Tongan, Simplified and Traditional Chinese, Korean, Hindi, Arabic and English.
A range of resources can be downloaded from the www.getthru.govt.nz website. These include:
- emergency plans and checklists
- resources for the deaf and hearing impaired community
- resources for the blind and partially sighted
- resources for pre-schoolers
This document provides a template to help people create and practice a household emergency plan and assemble and maintain emergency survival items.
The Get Ready Get Thru campaign is supported by Twitter and Facebook accounts.